Splice | Artist Partnerships

Artist-to-artist.

I sourced, strategized and executed a number of high-profile artist partnerships at Splice. Whether that was playing remix entries directly over the phone to Alicia Keys herself, getting to interview Boi-1da on his GRAMMY win with Drake, watching DJ Dahi make a TikTok, or pitching absurd generative AI ideas to Andrew Huang, I learned one lesson. It all starts with a great idea.

Explore more influencer videos on the Marketing Campaigns page, featuring over 100 videos that contributed to larger storytelling initiatives.