Splice | Marketing Campaigns

As Senior Content Marketing Director at Splice, I told many stories.

From 2021 to 2024, I brought to life many of Splice’s GTM campaigns. The priority was telling rich, complex stories about the very joy of making music. Whether it was showing producers around the world the capabilities of Splice’s deep bench of exciting and invigorating products and sample packs, or breaking down the history of racial violence in America through hip hop lyrics (and snagging a Webby Award nomination for it), , I had one goal and one goal only. Make Splice cool.

Here is just a few of my proudest moments as creative director, producer, strategist and copywriter for these campaigns.